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Showing posts from November, 2024

Sometimes the moments that never happen matter the most.

Quote of the Week 48 “ Sometimes the moments that never happen matter the most.” ― Volvo (not Jaguar) Triggered by Jaguar 's recent rebranding failure. Introducing the fully electric EX90. Sometimes the moments that never happen matter the most. pic.twitter.com/hVSotYUNLD — Volvo Cars of Vestavia Hills (@volvovestavia) October 4, 2024 Volvo posted a 3 min and 46 second ad on Instagram, shot by Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer. It goes against every single rule you can think about as a social lead. Length. Format. Over-produced. Every comment under the ad said it… pic.twitter.com/wkmghuP4ye — Guillaume Huin (@HuinGuillaume) November 21, 2024 The tag line dates back to at least 2017: Sometimes the moments that never happen matter the most. #VolvoXC60 pic.twitter.com/VTNGwu5sNJ — Volvo Cars (@volvocars) June 8, 2017

When you make a commitment, you create hope. When you keep a commitment, you create trust!

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Quote of the Week 47 “ When you make a commitment, you create hope.   When you keep a commitment, you create trust!” ―  John C. Maxwell , “ Everyone Communicates, Few Connect: What the Most Effective People Do Differently ”, p.236, 2010  When you make a commitment, you create hope. When you keep a commitment, you create trust. — John C. Maxwell (@TheJohnCMaxwell) October 1, 2024  

Your brand is what people say about you when you’re not in the room.

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Quote of the Week 46 “ Your brand is what people say about you when you’re not in the room.” ― Jeff Bezos  

The distance between dreams and reality is called discipline.

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Quote of the Week 45 “ The distance between dreams and reality is called discipline.” ― Paulo Coelho Triggered  by the reflection on discipline in a recent podcast . Related: “ The distance between dreams and reality is called action. ” ― Brian Tracy “ Discipline is the bridge between goals and accomplishment . ” ― Jim Rohn